CATCH OF THE DAY // 12th March 2012
There’s a trend that is about to buzz hard on social platforms: miniature-based video on sustainable food practices.
You’ve maybe seen this video made by Chipotle restaurant brand.
And now, have a look at this one. Made with “100% handcrafted” miniatures, it shows how wrong the world’s fisheries go and addresses what new standards might be adopted before there’s no longer seafood nor fish.
Made by Portland’s sustainable Bamboo Sushi, the video is not the kind of piece that make the viewers feel guilty of eating raw fish. It is the opposite, as it shows how to go on eating the sea delights without erasing them from under the surface.
RJ TimeouT 